![]() ![]() With consumers grappling with the cost-of-living crisis and tightening their purse-strings, we may see a rise in the number of users shifting toward the free ad-supported version of Spotify. Wall Street is looking for 182.7 million premium subscribers and 243.4 million ad-supported subscribers. Spotify is forecast to add just 2.7 million premium subscribers that pay for ad-free listening and 7.4 million ad-supported subscribers in the first three months of 2021. Wall Street believes Spotify could struggle to hit its target and thinks it only acquired 11 million subscribers in the period. The company said in its outlook that it expected to add 12 million MAUs in the first three months of 2022 to end the first quarter with 418 million on its books. Spotify saw Monthly Active Users (MAUs) rise 7% sequentially in the last quarter to end 2021 at 406 million. Read more: Netflix loses subscribers for first time in a decade Spotify may occupy a different space to Netflix by focusing on audio, but the fact the stock has shed almost one-fifth of its value since Netflix released its disappointing results shows the fear has spread to all segments of the markets, regardless of whether its video or music streaming. ![]() Concerns are growing that the no-contract subscription services offered by streaming giants could be the first to be cancelled as consumers tighten their belts this year and grapple with a surge in costs from everything from food to fuel. The horror show at Netflix last week has injected fresh fears into the streaming market. Music streaming giant Spotify is scheduled to publish first quarter earnings before US markets open on Wednesday April 27. When will Spotify release Q1 2022 earnings? ![]()
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